What is SEO?
Search engine optimisation (SEO) is where we aim to help your website rank better in Google for agreed keyword phrases. To do this we undertake various activities each month to try and help your website rank better in Google than other websites competing for the same keyword phrases. SEO can be compared to exercise. By this we mean that it takes time to get fit but once you are fit then your fitness is easier to maintain. SEO is the same; it will take time to get a good ranking but once you have a solid ranking it is easier to maintain that ranking. That said if you suddenly stop then your ranking will deteriorate just as your fitness would if you stopped exercising. Due to the on-going work required for off-site SEO we make a monthly charge related to the keywords that you want us to target. Whilst off-site SEO is an optional extra, in our opinion it is one of the cheapest forms of marketing that any business can undertake and therefore should be considered by most businesses.
No honest web company can guarantee to get you to the top of Google, or to keep you at the top of Google, but we help many clients with SEO whilst also using the same strategies for our own websites. If you would like us to show you examples of results for other happy clients then please get in touch and we can show you a large number of websites ranking for popular keywords in Google.
Now that you have an up-to-date, well-designed, responsive website, you will want to keep it well stocked with fresh, relevant content. That is why every site we develop is built in to a content management system (CMS). A site that is regularly updated ranks better in search engine results and gets more traffic than those with content that is weeks, months, or even years old.
Should you opt for SEO Start, SEO Advanced or SEO Pro, we provide you with an SEO report so that you can see where your website ranks in Google for the phrases that we are targeting. This report is updated so you can see the history of your websites ranking and over time how the ranking changes with the work that we complete for you. You also have a dedicated account manager so that if you wish to discuss any aspect of your campaign you can do so.